Praveen Someshwar has been appointed as the new Managing Director and Chief Executive Officer of Diageo India, bringing a wealth of leadership expertise across the media and consumer sectors. His transition from the media industry to the beverage sector is a noteworthy career shift, positioning him to lead the company through a new phase of strategic growth and innovation.
Previously, Someshwar served as the Managing Director and CEO of HT Media Group, where he was instrumental in driving the company’s digital transformation. Under his leadership, HT Media embraced AI-driven journalism, bolstered its digital offerings, and implemented robust audience engagement strategies that enhanced the company’s technology-centric approach. His innovative vision significantly contributed to the company’s competitive edge in a rapidly evolving media landscape.
Someshwar’s career spans over two decades in the consumer industry, with a notable tenure at PepsiCo, where he held senior leadership roles across India and Asia. His expertise in strategic growth, financial planning, and market expansion played a pivotal role in the brand’s success in diverse markets. This vast experience has equipped him with invaluable insights into consumer behaviour and market dynamics, assets he will bring to his new role at Diageo India.
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At Diageo, Someshwar will focus on driving the company’s premiumisation strategy, expanding its market reach, and accelerating digital innovation to reinforce the company’s leadership position in the Indian beverage sector. He takes over from Hina Nagarajan, who has moved into a global role, marking the beginning of a new era for the organisation.
With a proven track record in strategic business development and market expansion, Someshwar’s appointment signals a promising future for Diageo India as it continues to adapt to the rapidly changing beverage industry.
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