Flexibility is not a perk anymore, it’s a necessity. In the article, we’ll look at the benefits of flexibility and how Cimpress India leverages its flexible work culture as a competitive advantage.
When the Covid-19 pandemic compelled companies to adopt remote work in early 2020, it simply accelerated an already existing trend. Cimpress India looked at it from a longer-term perspective to leverage its flexible work culture as a competitive advantage. It encouraged the employees to balance their personal and professional lives by providing a work culture that can benefit both the organization and the employees, especially with all the benefits remote-work culture offers.
Marching towards a flexible future
Remote workers appreciate their freedom as traditional offices could often become noisy and distracting. Remote work also allows them to plan their day to suit both their work and home lives. Cimpress India’s remote-first approach provides the flexibility to work from anywhere, be it home, staycation, or an office. In the future, offices would be used as collaboration centres to hold team meetings, to have team events, workshops, training, or presentations. Giving teams the freedom to work is convenient as well as saves commute time, they become more innovative and productive. In an internal survey at Cimpress India, 64% of the employees indicated that they are able to save commute time, and 61% said they are getting to spend longer time with their family, leading to a better work-life balance. It’s also been observed that remote work enables people to manage their own schedules with an ample amount of flexibility. Working remotely means it does not matter if you live on a mountain next to the sea. All you need is an internet connection to work from anywhere.
“In an internal survey at Cimpress India, 64% of employees indicated that they are able to save commute time, and 61% said they are getting to spend longer time with their family, leading to a better work-life balance. It’s also been observed that remote work enables people to manage their own schedules with an ample amount of flexibility.”
Boundary- Free work culture
Remote- first gives Cimpress access to a far wider talent pool to recruit from. Not constrained by geography, the hiring process focuses on targeting specific skills, qualities, and variety. One of the considerable benefits of working from home is having access to a broader range of job opportunities that are not limited by geographic location. Having no set job location would translate as fully remote workers could also travel and live as digital nomads while having a meaningful career. At Cimpress India, a team can choose to have its current members work from different locations across India and meet certain frequencies for team collaboration, or they can opt to have their members work remotely but have them near a base office location for collaboration on a particular number of days per month in an office space. 29% of Cimpress India’s employees mentioned that they are now able to focus better on their job as Cimpress gives them the freedom to decide on whether to work permanently from an office space or to choose remote work.
Enhanced employee well being
Remote work has refined the understanding of work-life balance. While most employers expected remote working to blur the road between work and life, it has improved the balance during the pandemic. Cimpress’s policy allows employees to prioritise essential aspects of their lives whether personal or professional. In fact, as per their internal survey, 98% of managers were in complete agreement that the productivity of their team during the pandemic was on par or higher compared to pre-pandemic times, courtesy remote mode. Similarly, 98% of the working employees said that they were confident in delivering on outcomes during extended “work from home” periods.
Lower Employee Attrition
From Workplace flexibility to overall team cohesion, this evolution of labor ethics will empower people to be more productive in places that are individually meaningful and contribute collectively to success. At Cimpress India, working together is about what we do, not where we live. Policies, practices, tools, and technology are being reviewed and, where needed, re-designed to optimize each for the most productive and engaging remote working experience. By helping employees stay on top of their personal lives, remote work results in less stress and, thus, greater happiness and productivity at work. All this leads to fewer employee turnovers and Cimpress’s overall attrition rate for FY21 has been 9.59% which is much lower than the industry average because it is known that people who are relaxed, well-rested, and engaged at work are far less likely to depart a company than those that are constantly on the verge of burnout.
Seeing the potential and the outcomes witnessed in the remote work culture. Cimpress India is continuously working hard towards making it the new revolutionized normal. From hiring to working, remote culture has been a worthwhile asset for the business industry that is helping in advocating Cimpress’s goal of utilizing and spreading the advantages that technology provides
At Cimpress India, working together is about what we do, not where we live. Policies, practices, tools, and technology are being reviewed and, where needed, re-designed to optimize each for the most productive and engaging remote working experience.
